AI4E (AI for Everyone)
AI for Everyone is a 3-hour workshop to introduce anyone to modern AI technologies and applications so that you can be savvy consumers of AI products and services. You will learn how to identify opportunities and potential use cases in your work and daily lives, and build a simple AI model with online tools.
Google Analytics (Beginners)
Google Analytics for Beginners shows new users how to create an account, implement tracking code, and set up data filters. You’ll learn how to navigate the Google Analytics interface and reports, and set up dashboards and shortcuts. The course will also demonstrate how to analyze basic Audience, Acquisition, and Behavior reports, and set up goals and campaign tracking.
Google Ads Search
Demonstrate the mastery of building and optimizing Google Search campaigns. Certified users will exhibit the ability to leverage automated solutions like Smart Bidding and Audience Solutions to boost campaign performance for specific marketing objectives.
Stukent Mimic Social
A PPC simulation significantly shortens the learning curve when working with PPC ads, allowing you to spend less time teaching core principles and more time helping students get valuable practice.